Uhm....

Gerber has changed their packaging for their baby cereal...

Now, I can understand wanting to change from a cardboard box to a plastic container- plastic definitely keeps the bugs out better.

I can even understand add a snapping spout to make the container more age resistant.

But what I can't understand is this:

Why would you EVER put the pour "spout" in the middle of the lid!?!    

Every time you try to add from this container, you have to hold it funny because your hand has to span the widest dimension of the container.

Do General Mills or Kelloggs cereal boxes open in the middle of the lid?

No, because it's dumb.

What imbecile thought this was a good idea!?

On top of that, they removed the pour spot that they used to have- now it's just a lid.  The cereal spills all over the place!

Morons.

Newer isn't always better.

F#$ing morons.

You can look forward to this new and "improved" container with your next Gerber Cereal purchase.